Single-serve desserts and beverages have become the ultimate in instant gratification across social media, offering a quick and satisfying indulgence that aligns perfectly with the fast-paced, shareable nature of the platform. With the trend continuing to captivate and delight audiences worldwide, now is a great time to entice your customers and drive business in your operation.

By the Numbers

• 34% of consumers treat themselves to indulgent foods and beverages a few times a week¹
• 74% of consumers say they’re more likely to try a new food if it’s indulgent²
• 51% of 18- to 24-year-olds want restaurants to offer more nostalgic items or flavors³

The Quick Dish

Miniature desserts are a great way for your operation to introduce new sensations in a low-risk format for consumers looking to indulge. By pairing the unexpected with a beloved flavor, you can create something that’s both on-trend and appeals to a mainstream audience. Get inspired by some of the dessert category’s fastest-growing flavors.

Fastest-Growing Dessert Flavors⁴

• Toasted Marshmallow: +33%
• Éclair: +19%
• Bavarian cream: +17%
• Sea salt: +16%
• Pumpkin spice: +14%
• Cotton candy: +13%

Content courtesy of Conagra Foodservice

Sources:

¹Datassential, “2024 Food Trends,” FoodBytes, November 2023

²Datassential, “The Simply Smarter Webinar,” May 9, 2024

³Technomic/IFMA, “New, Now & Next: Menu Trends to Watch Webinar,” March 26, 2024

⁴Technomic, “Desserts: U.S. Menu Trends,” Q4 2023